A “Made for Media” geospatial hub to streamline the process of Planning, Insights, Activation and Visualisation. All the capabilities you need to thrive in a cookieless world.
Empower your campaign planning with the Kogenta Explorer Platform, designed with our KCIs pre-loaded and ready to accept your own data.
Kogenta Explorer doesn’t just display data – it brings it to life with exceptional visualisation features.
Additionally, it serves as your integrated hub for a wide variety of data sources. Harness the same robust technology behind our KCIs to craft your own enriched datasets, integrating any additional data you wish.
Data can be seamlessly exported from the platform and directly integrated into programmatic platforms, including DSPs, SSPs, and various curation marketplaces. This integration enables the immediate execution of media buys.
“Kogenta’s Explorer Platform has helped us understand the scale and opportunity of our client’s audiences and to traverse the impending cookie-less environment.
From yearly planning strategies, to regional incrementality tests, we can use Kogenta’s Explorer Platform across a multitude of our functions. It not only provides insight but also enhances our client’s media activation, to create more efficient campaigns.”
Privacy compliant platform offering granular insight
Full control of how you build you audiences using our data… enhanced with client data
Footfall and movement data offers future-proofed measurement post cookies
Manage Complex Buying Processes
One central hub from which to push audience data into several buying platforms
Geo-contextual is an innovative and creative approach to cookie-less planning, audience targeting, enrichment and measurement
Enhance your existing tools, or create new solutions for clients and prospects
Comprehensive set of Pre-defined Reports
Share specific insights with other teams or clients.
Kogenta AI (KAI)
A prompt based natural language plugin to surface audience and insight discovery and optimisation.
Footfall and Measurement
Advanced measurement making use of deep analysis of mobility data.
Profile first party data to create audience matches and look-a-likes on a large geographic scale.
Our platform, reporting and innovation in AI are aimed at saving clients time and delivering measurable multichannel outcomes.
Harness combined data and cutting-edge technology to effortlessly segment and analyse your audience. Dive deep into audience insights like you’ve never done before, pinpointing the ideal message that truly speaks to them.
The outcome? An optimised ROI for your campaigns. Dive in and connect more effectively than ever.